Surf Crush

Brand identity & website design

Surf Crush is a coastal lifestyle brand inspired by surf culture and a deep love for the ocean. It captures the feeling of an endless summer through laid-back designs, oversized fits, and beachy color palettes.

Two people with long hair from behind standing outdoors near water, one wearing a light hoodie with a ocean-themed design on the back, and the other in a blue hoodie with embroidery, with a 'Surf Crush' logo overlay in the center.
Two women walking out of the ocean in swimsuits with the word 'Surf Crush' written above them in the sky.
Multiple light blue boxes with the label 'Surf & Crush' stacked on a pallet.
A cardboard box with surf-themed packaging that reads 'surf crush', along with two thank you cards and multiple turquoise cards with a surf theme. The thank you cards express appreciation for the purchase and encourage social media tagging.
Text on a light blue background that reads "End Less Sum" in a playful, rounded font.
Two women in bikini swimsuits, one holding pink flowers, with the text "For an Endless Summer" overlaid.
Collage of surf and beach vacation clothing and accessories, including hats, hoodies, and swimwear, with a focus on ocean and beach scenes.

visit the live site: www.shopsurfcrush.com